focus group

noun

: a small group of people whose response to something (such as a new product or a politician's image) is studied to determine the response that can be expected from a larger population

Examples of focus group in a Sentence

Recent Examples on the Web
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Compelling evidence shows decentralized systems of market-like bidding generate more accurate predictions than traditional forecasting techniques of surveys or focus groups. Phillip Molnar, San Diego Union-Tribune, 7 May 2026 Some 350 students from the district’s high schools and middle schools were among the focus groups participating in the process. Jim Drummond, Oc Register, 7 May 2026 McGuire-Dudley said decisions on what to change were driven by a mix of qualitative and quantitative insight after Limesharp carried out research through store visits, focus groups, and international audits, which John Smedley combined with its own data on how customers shop the brand. Tianwei Zhang, Footwear News, 4 May 2026 Some products analyze video of meetings or job interviews or focus groups; others listen to audio for pitch, tone, and word choice; still others can scan chat transcripts or emails and spit out a report about worker sentiment. Ellen Cushing, The Atlantic, 3 May 2026 See All Example Sentences for focus group

Word History

First Known Use

1965, in the meaning defined above

Time Traveler
The first known use of focus group was in 1965

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Cite this Entry

“Focus group.” Merriam-Webster.com Dictionary, Merriam-Webster, https://www.merriam-webster.com/dictionary/focus%20group. Accessed 16 May. 2026.

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